Portfolio
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Selected Articles
"Romance versus Reality" Women's Focus, February 2008
"The Housewife is Back" Women's Focus, January 2008
"Clean Like A Pro - Basic cleaning tools that save time and money" HousekeepingChannel.com
"Clean Sweep For Kids" Women's Focus, November 2007
"Dove Campaign Focuses On Real Beauty" Women's Focus, November 2007
"Nature's Remedy, The Great Plains Nature Center" (pdf) Women's Focus, July 2007
Advertorials
"Gold's Gym" The Permian Basin Pulse, Midland, TX, March 2008
"A 'Really Cooking' Hometown Restaurant"
Diner's Guide,
September 2007
Award-winning Advertorials
Riding High (View pdf) Laredo Business Connection, January 2006
Don
Dunford, owner of Chaparral Ford in Devine, TX, pulled himself up by
his own bootstraps. He’s maintained his success by good horse sense and
country values. His is a true story of the American dream.
By
Carolyn Erickson
If you ask Don Dunford what
he’s proud of, he’ll tell you it’s the fact that his dealership is paid
for and he has no business or personal debt.
If
you ask him how he got that way, he’ll tell you that it was hard work,
common sense, and treating people the way you like to be treated.
That
business strategy may not be so common in the car business, but at
Chaparral Ford it’s working quite nicely. The dealership is a 7-time
winner of Ford Motor Company’s President’s Award for customer
satisfaction. It also has an award-winning service department and one
of the highest levels of employee retention in the area.
What
brought Dunford that success wasn’t learned in business school...
©
2006 All Rights Reserved
"One Woman's Work" (large pdf file) El Paso Business Connection, August 2006
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